Wardley Maps
Quick Start
4_ENTRIES- Investing in innovation
How situational awareness can put your business on the map (5:51).
- My basics for business strategy
In 11 diagrams by Simon Wardley.
- Getting Strategic on Peace and Justice
An engaging animation by Sue Borchardt (5:39).
- From Cloud to DevOps to Serverless in under 10 minutes using maps
A basic introduction to change in the IT industry using the concept of Wardley maps by Simon Wardley (9:56).
Community
6_ENTRIES- Wardley Mapping Forum
A place to discuss everything connected with Wardley Maps.
- mapcamp.slack.com
Join Map Camp on Slack here.
- LinkedIn Group
Wardley Maps Community.
- #WardleyMaps
Join the conversation.
- r/wardleymaps
Subreddit for Wardley Maps.
Reading
12_ENTRIES- Wardley maps - Topographical intelligence in business
Creative Commons book by Simon Wardley.E-book - PDF and Kindle downloads.Audiobook - MP3 downloads.Spanish Translation - Mapas de Wardley. El uso de la inteligencia topográfica en la estrategia empresarial.
- Simon Wardley's SlideShares
A collection of useful presentation slide decks on a range of topics.
- Wardleypedia
A Wiki Encyclopedia dedicated to the strategy mapping techniques pioneered by Simon Wardley.
- Wardley map
Wikipedia entry.
- Bits or pieces?
Simon Wardley's blog.
- Practical Introduction to Wardley Mapping
A step-by-step guide to creating and using Wardley Maps by E. Alex Hudson. PDF/iPad/Kindle.
- The Art of Strategy
Sun Tzu, Boyd & Wardley on situational awareness, OODA "Loops" and Wardley mapping by Erik Schön. PDF/Paperback.
- Reaching Cloud Velocity: A Leader's Guide to Success in the AWS Cloud
Chapter 2.3 Mapping Your Way Through.
- Draw your company strategy: A practical workbook for mapping business strategy
Visual cards reviewing concepts as user needs, climatic patterns, doctrines, gameplays. Revision of concepts, examples and other strategy topics.
- Cuaderno de trabajo para dibujar estrategias: Método y práctica para la estrategia empresarial (Spa…
Fichas visuales en las que se repasan conceptos como necesidades de los usuarios, patrones climáticos, doctrinas, esquemas de juego. Repaso de conceptos, ejemplos y otros temas de estrategia.
- Wardley Leadership Strategies
The Compendium of Wardley Mapping Leadership Gameplays and Strategies
Videos
4_ENTRIES- Wardley Maps
Community YouTube channel and playlists.
- Wardley Maps on Vimeo
Talks by Simon Wardley and the Wardley mapping community.
- Wardley Maps BarCamp 2020
Over 10 hours of presentations by 17 speakers.
- Map Camp London 2019
Watch presentations and video recordings on InfoQ.
Courses
7_ENTRIES- Wardley Mapping
Learn how to stimulate future ideas and strategies with the Leading Edge Forum.
- LearnWardleyMapping.com
Video chapter summaries of Simon Wardley's book, 15-minute introductory course, and a quick reference.
- User Strategy Development with Wardley Maps in Miro
Tricia Bagley, Coursera Project Network.
- Spanish, Acelera tu aprendizaje en Mapas de Wardley
Joaquín Peña Fernández, MapasdeWardley.com.
- Learn about Wardley Maps using Claude
An AI Application using Claude to help learn Wardley Maps
- Learn about Wardley Maps using OpenAI
Streamlit and OpenAI application to learn Wardley Maps.
- Learn about Wardley Maps using OpenAI Assistants
OpenAI Assistant application to help learn Wardley Maps.
Certifications
1_ENTRIES- GCATI
Foundation in Wardley Mapping. For those who need to know and understand the basics of Strategy using Wardley Mapping either with a view to becoming a Practitioner or with a need to work effectively with Practitioners. A certified Foundation in using Wardley Mapping candidate has proficiency in reading and understanding Wardley Maps.
Maps in the Wild
78_ENTRIESBlog posts and other interesting examples of Wardley maps. Ordered by date, newest first.
- What do I use maps for?
Simon Wardley lists a range of examples. Jun 08, 2023.
- How to Build a YouTube Video Query AI Model on Wardley Mapping with Python and OpenAI
Blog post on how to create a question & answer application AI app using OpenAI, Streamlit and Python. Full source code provided.
- How to Create a Powerful Chatbot in Minutes with Streamlit and OpenAI GPT-3.5
Blog post on how to create a Wardley Map chatbot using OpenAI, Streamlit and Python. Full source code provided.
- Twitter thread on Wardley Mapping ChatGPT Prompt Enineering
Twitter thread on Wardley Mapping Prompt Engineering for ChatGPT with many examples.
- Central Bank Digital Currency competitive analysis
Comparison of scenarios between China, EEUU and Europe.
- How Open Source Machine Learning Software Shapes AI
A 4k word summary of Max Langenkamp's Master of Engineering thesis. September 27, 2022.
- How will cars be refueled by 2032?
By Joaquín Peña Fernández. August 29, 2022.
- Zalando, a Wardley map about how they play the game
By Joaquín Peña Fernández. Sep 16, 2021.
- Those virtual battlegrounds…
Why video games will become a new battleground for the soul of a country by Simon Wardley. Sep 8, 2021.
- Skills as a System
the way we use job rolesis prone to bias, blocks innovation, and slows down organisations. by Guy Dickinson. June 13, 2021
- Digital Sovereignty
Look before you leap by Simon Wardley. Oct 22, 2020.
- The What, The Why and Some How of Wardley Mapping
A conversation with Simon Wardley. Aug 4, 2020.
- Doctrine or Dogma?
Challenge your Wardley mapping assumptions in a friendly way. Aug 2, 2020.
- How to Introduce Wardley Mapping to Different Strata of the Organization
What is the best way to introduce Wardley Mapping to different groups? Jul 22, 2020.
- Thoughts on 'value' in the Value Chain
It is important to understand the need and outcome. It is vital to understand the value desired. Jul 17, 2020.
- Would you survive the loss of your phone?
How to use Wardley mapping to increase resilience using personal security as an example. Jun 18, 2020.
- Estratégia com Wardley Maps
Jun 7, 2020.
- Wenn Customizing zur Legacy wird
Analyse eines ERP-Systems mit Wardley Maps und strategischem Domain-driven Design. Jun 2, 2020.
- Your story never had a chance
Gameplay, fractal patterns, feedback loops, doctrine. May 9, 2020.
- Mapping the blog
Applying Wardley maps to personal blog user needs. Apr 20, 2020.
- Research Skills Framework
The RSF Map and Mapping Kit build upon Simon Wardley's maps. Retrieved Mar 30, 2020.
- Me versus We
Off the beaten track — pivot. Mar 27, 2020.
- On the diversity of values
On the inclusive and exclusive nature of values. Feb 24, 2020.
- From HS2 to China and … back again
On the changing world of geopolitics. Feb 23, 2020.
- Mapping Alignment
Looking across teams and strata in an organisation and the practices used to meet organisational needs like alignment, reporting, etc. Feb 9, 2020.
- Blockchain brokers trust in a fragmented world
Wardley mapping shows blockchain is following the same maturity evolution as other mainstream technologies. 28 Jan, 2020.
- Some initial thoughts about ERP systems
Jan 23, 2020.
- Structural Deepening
Using Wardley maps to look at the evolution of the jet engine. Jan 5, 2020.
- Map Your Improvement Strategy
Because that expert you hired has no magical bullets. Nov 4, 2019.
- Embedded in memory
Cultural cycles. Oct 2, 2019.
- Exploring value
Values, resilience, principles, enablement systems. Oct 1, 2019.
- From values to rituals
Sep 9, 2019.
- Exploring Brexit
The first rule of Brexit is “you’re wrong”. Sep 5, 2019.
- Exploring Culture
Mapping Culture. Sep 4, 2019.
- Building a working map of Ethereum 1.0
10,000 feet view of Ethereum's user needs and capabilities. Aug 13, 2019.
- What culture is right for you?
Jul 31, 2019.
- An illustration from Gerstner's book - Part 2
Mapping "Who Says Elephants Can't Dance" by Louis Gerstner. Jun 18, 2019.
- Mapping Crypto: Common Pitfalls
Mapping the challenges of launching novel payment solutions. Jun 14, 2019.
- Mapping Crypto: A Primer
Understanding the crypto ecosystem through Wardley maps. Jun 2, 2019.
- Broaden the scope of the SUT
Understanding how test strategies are based on the underlying landscape. Apr 19, 2019
- Plotting a path to a greener web with Wardley mapping
The Green Web Foundation. Mar 20, 2019.
- UN Global Platform - Handbook on Information Technology Strategy
Covers the development of your IT strategy using Wardley Maps to predict the future, understand which methodologies are best suited to developing and delivery information management systems. Download the Wardley map source files used to create the Handbook on IT Strategy. Mar 13, 2019.
- UN Privacy Preserving Techniques Handbook
Two use cases: giving NSOs access to new sources of (sensitive) Big Data; and enabling Big Data Collaborations Across Multiple NSO. Download Wardley maps slide deck. Mar 12, 2019.
- The Art of Strategy
A curated atlas of Wardley mapping examples. Mar 6, 2019 - Present.
- Burja Mapping
Combines Samo Burja's Empire Theory with a form of mapping similar to that pioneered by Simon Wardley. Jan 2, 2019.
- Research heresies
Three ways to think about user needs and user research and how Wardley maps can help us think about where to do user research. Nov 2, 2018.
- What is an expert?
Oct 31, 2018.
- Rebooting GDS
How to stop the organisation from actively harming itself by focusing on doctrine and spend control. Oct 30, 2018.
- A Platform Design Example Explained
Exploring and designing a platform in the renewable energy context. Oct 28, 2019.
- Understanding Platforms through Value Chain Maps
Why is a Platforms' Wardley (Value Chain) Map Z-Shaped? Oct 11, 2018.
- Healthcare information technology strategy
How can we make best use of technology to support healthcare? Jul 19, 2018.
- Value Chains
Porter Value Chain Analysis, Wardley Value Chain Analysis and Value Mapping by Tim Manning. Jul 17, 2018.
- Mapping Maturity
Context specific maturity models with Wardley maps informed by Cynefin. May 11, 2018.
- A mechanism for building a roadmap
Using a Wardley map to build a roadmap. Jan 9, 2018.
- Uber, the not so disrupting disruptor?
By Simon Wardley. Sep 11, 2017.
- Blue pill or red pill?
Doctrine and doctrine phases by Simon Wardley. May 25, 2017.
- Is my diagram a map?
By Simon Wardley. May 12, 2017.
- Gameplay for Data Flow
By James Urquhart. Mar 24, 2017.
- Applying doctrine to data flow
By James Urquhart. Feb 4, 2017.
- Designing for constant evolution
Pioneer, Settler and Town Planner (Wardley PST). Jan 31, 2017.
- Near field, far field and the crazy ideas
My future career as a Harmony Designer. Jan 17, 2017.
- Adding Context To The Wardley Map of Data Flow
How do you extract value from the jumble of components and value relationships by James Urquhart. Jan 12, 2017.
- A Simple Wardley Map of Data Flow
Building a Wardley Map from a value chain for "real time business automation" by James Urquhart. Dec 30, 2016.
- The data flow value chain
Exploring a value chain using a basic architecture of data flow by James Urquhart. Dec 22, 2016.
- The map is not the territory
Nov 24, 2016.
- Why the fuss about serverless?
Evolution and co-evolution of architectural practice and worth based development. Nov 23, 2016.
- On user needs and listening to customers
Simon Wardley focuses on one of the most important parts of mapping - the anchor. April 11, 2016.
- The power of situational awareness for digital government
Part 2 Mark Thompson outlines a digital vision to make government a more cohesive, integrated organisation. Oct 9, 2015.
- Time to get mapping - how a blind government can develop sight
Part 1 Mark Thompson outlines a digital vision to make government a more cohesive, integrated organisation. Oct 9, 2015.
- Simon Wardley's 100-day Corporate get fit plan
For the newly-appointed executive, to help get you into a position from which you can start to learn and talk about strategy. Aug 21, 2015.
- Other tools I use with mapping
Simon Wardley discusses some of the other tools he uses with mapping. Mar 6, 2015.
- Guest post: mapping the way to a strategy
GOV.UK Government Digital Service. 16 Apr, 2014.
- Context, Situation, Components, PaaS, Dead or Alive … it's all semantics isn't it?
tl;dr Caveat Emptor. Feb 4, 2014.
Research Papers
2_ENTRIES- Building Situational Awareness in the Age of Service Ecosystems
Pujadas, R; Thompson, M; Venters, W; et al. March 2019.
- Mapping Practice Papers
A series of position papers published by the Leading Edge Forum. Jun 13, 2018 - Jan 28, 2019.
Mapping
14_ENTRIES- OnlineWardleyMaps
Online open source mapping tool. For updates follow @MapsAsCode on Twitter. Hosted version available here. Online documentation Wardley Maps as Code.
- Wardley Maps for Visual Studio Code
Render and edit Wardley maps within Visual Studio Code. This VSCode extention leverages the engine from OnlineWardleyMaps.com. Online documentation Wardley Maps as Code.
- Wardley Maps for Obsidian.md
Render and edit Wardley maps within Obsidian.md. This community plugin leverages the engine from OnlineWardleyMaps.com. Online documentation Wardley Maps as Code.
- Wardley Maps for Jupyter Notebooks (ipywardley)
A plugin for generating Wardley maps in Jupyter Notebooks.
- MapScript
Note MapScript is built on Observable. Read their Terms of Service. MapScript feature requests. Hosted version available here.
- Go-Wardley
Generates a Wardley map in SVG format from a HCL-based map description file.
- Mapkeep
Multiplayer Wardley Maps at a click of a button. Collaborate on your maps with others. Host your maps for free. For updates, you can follow @mapkeep on Mastodon, @mapkeep on X, mapkeep on LinkedIn, subscribe to the YouTube Channel, or subscribe to the News and Updates blog.
- Glamorous Toolkit
A moldable and programmable environment in which Wardley Maps can be intertwinned with knowledge management and multi language notebooks. Follow @feenkcom to learn more.
- Excalidraw
Online diagram tool creates quick and easy, handdrawn diagrams and maps. keyboard shortcut '0', browse libraries and Add the "Wardley Maps Symbols" lib.
- Flowchart fun
text based tool to generate quick flowcharts. Excellent way to quickly create a Value Chain - very useful in conversation or during a meeting.
- wardleyToGo
is a SDK to do map-as-code and a high level language (
wtg) to express map-as-data. The set of tools allows an easy integration of the map in CI, and the online demo allows to desing maps online. - Map
Native macOS app to build wardley maps using its own
wmapsyntax (Apple Silicon only). GPLv3. It includes a QuickLook plugin to previewwmapfiles as images, and sharing to collaboratively edit maps. - Map for Linux
GTK4 Linux app to build wardley maps using the
wmapsyntax. AGPLv3. - wmap
A command line tool to render
wmapformatted maps to PNG or SVG.
Doctrine Assessement
1_ENTRIESAI
7_ENTRIES- Learn about Wardley Maps using Claude
An AI Application using Claude to help learn Wardley Maps
- Learn Wardley Mapping Bot
Learn Wardley Mapping by chatting to a specially configured bot.
- Learn about Wardley Maps using OpenAI Assistants
OpenAI Assistant application to help learn Wardley Maps.
- Chat with your Map
Chat to your Wardley Map. It pulls your Wardley Map from OnlineWardleyMaps or GitHub and you can have an AI chat with your map. It's also got a syntax checker built in. It creates structured output that can be downloaded and used within documents. It highlights key responses that you can follow up.
- Q&A with Simon's Book
Have a chat with the book Ask Simon's book anything.
- Research Map Chat
Have an AI chat with Simon's Research Wardley Maps that are available on GitHub.
- Chat with Wardley YouTube content
Have a chat with all of Simon's YouTube content.
Development
13_ENTRIES- An Exploration into Wardley Mapping Language Code
Create your own Wardley Mapping code editor in two easy steps.
- Convert WM format to Many
A simple streamlit app to convert the OnlineWardleyMaps OWM format to JSON, TOML, JSON Graph and Cypher text.
- Exploring Prompt Engineering using Wardley Maps
A series of blog posts about AI, Python and Wardley Mapping.
- wiki-plugin-wmap
A plugin for fedwiki that enables you to write maps in
wmapsyntax and create links to other wiki pages from components. - tree-sitter-wmap
A
wmapsyntax parser using tree sitter with a bundled neovim plugin that provides syntax highlighting. - wmap-parser-swift
A Library for Swift that parses wardley maps using
wmapsyntax for macOS and iOS development. - wmap-parser-js
A pure javascript parser for wardley maps using
wmapsyntax that can run on the browser or node. - wmap-parser-rust
A rust parser for wardley maps using
wmapsyntax. - wmap-parser-c
A high performance ANSI C parser for wardley maps using
wmapsyntax. - wmap-renderer-canvas
A javascript renderer that creates maps in a canvas element for wardley maps that use the
wmapsyntax, can be used exclusively on the browser or on nodeJS. - wmap-renderer-svg
A browser only renderer that creates SVGs for wardley maps that use the
wmapsyntax. - wmap-renderer-rust
A rust renderer that generates cairo surfaces, SVGs and PNGs for wardley maps that use the
wmapsyntax.
ChatGPT
4_ENTRIES- Wardley Map Analyst
Analyzes and visualizes Wardley Maps from text
- Learn Wardley Mapping
I guide you in learning and applying Wardley Maps.
- Introduction to Wardley Mapping
A quick introduction to Wardley Mapping
- Wardley Map Syntax Expert
Expert in analyzing and fixing Wardley Map syntax
Templates
1_ENTRIES- Wardley Mapping Tools and Techniques
A semi-serious reflection on the problem space of tools for mapping, and an overview of all sorts of mapping tools and techniques.
Mapping
8_ENTRIES- Wardley Maps in draw.io
How-to guide with animations and a collection of open source Wardley map icons.
- Office 365 Wardley Mapping Templates
Templates for Microsoft Visio and PowerPoint.
- Miro Wardley Mapping Template
How-to guide on mapping using this template.
- Figma Mapping Template
A mapping template for Figma.
- wardley-omnigraffle
Wardley mapping stencils for OmniGraffle.
- Wardley Maps in LaTeX
Figures 8 and 11 from the book by Simon Wardley to demonstrate drawing Wardley maps in LaTeX.
- yEd Palette
Wardley maps palette for yEd.
- Google Slides Mapping Template
Template for Google Slides.
Doctrine Assessement
1_ENTRIES- Doctrine Grid Tool
Based on Google Forms and Google Sheets.
Events
3_ENTRIES- Map Camp 2021
A virtual event on October 13, 2021.
- Map Camp 2020
A free all-day online event on October 13, 2020.
Workshops
2_ENTRIES- Wardley Maps Battle Camp
Workshop rules, cards and materials.
- Workshop Building Block - New Year's Eve Party
Help workshop participants gain confidence in mapping in a business-neutral environment.